My Latest Purchase – onlinestorage.com

Fresh off the heels of my websitehosting.com sale, I picked up another keyword domain – onlinestorage.com. The online backup / storage industry is red hot right now and I’ve been looking for a domain in this space for a couple of months. All the details of my research and thought processes are below. What’s Out There? When it comes to online backup or online storage there aren’t a lot of options out there. When evaluating domains I like to find something that gets at least 5,000 exact local searches per month to even consider it. This basically left the following domains: backup.com – 110,000 searches – This domain is owned by Symantec and is obviously not for sale. onlinebackup.com– 74,000 searches – This domain forwards to Iron Mountain and is obviously not for sale. backupsoftware – 40,500 searches – EMC Owns this domain and is obviously not for sale. backuponline.com – 9,900 searches – The guy who owns this domain doesn’t want to sell it (he is currently developing the site). I made him a very serious six figure offer, but he wouldn’t budge. Fair enough. databackup.com – 8,100 searches – This guy wanted $1,000,000 for this domain – literally. Someday I’ll write a blog post about this alone, but now is not the appropriate time. Lets just say these guys are really really clueless (in just so many ways) and leave it at that. NOTE: If you’re looking to get into the online affiliate marketing / SEO game, but don’t have a big budget, there are some other quality long tail keyword domains available in this space. These...

Building An Affiliate Website (websitehosting.com) – Part Four

This is part four of my series on how to build an affiliate website, where I’ll be using websitehosting.com as a case study. In this article I’ll be discussing the progress of the site so far and talking about the process of submitting the site to Google News. You can find previous installments in this series by following the links below: Part One – Basic site structure Part Two – Basic content guidelines, getting ready for Google News Part Three – Initial site design Website Hosting Progress: It’s been about 10 weeks since I purchased Website Hosting and I think it’s important to cover some of what I’ve done so far. In previous parts of this series I talked about how important posting original, well-written content to the site is. In fact, this has been my main objective from day one. I’ve done my best to ensure that at least one new piece of content has been posted to the site everyday since I launched it. I’m happy to say that I now have over 150 news articles on the site, 10 web hosting reviews, and about 10 general hosting related articles. Since I now have over 100 news articles on the site, I feel comfortable submitting the site to Google News – something I’m going to talk about in depth later in this post. I’ve also been successful in getting some early links to the site. By working with my partners in the hosting industry, I’ve been able to get a few very high quality links from Host Gator, InMotion Hosting, and WebHostingHub. I’ve also gotten a few...

WordPress Themes Wrap-Up – March

I normally really enjoy making these monthly update posts, but I’ve been dreading have to do it this month. That’s because I failed to reach one of my goals, for the second month in a row. I really hate not being able to make deadlines and it’s even more frustrating when it’s something out of my control. Anyway, it’s not all bad since it was a good month apart from that. Review March Goals: Get New Design Up – This is the goal that I failed at for the second month in a row. It turns out the advanced search feature I’m trying to get done is quite complicated and I can’t seem to find a competent WordPress coding firm that can handle this. Of course they all say they can do it out of the gate and then fall on their face weeks later. The problem is that it’s costing me time. I think the people who are working on it now can actually get this done – I hope. I know this feature will increase my conversion by some huge amount, so I’m really getting frustrated by not having this on the site. Add More Themes – Since this was in my control, I met this goal. I now have more than 200 themes on wpthemes.net and over 335 themes on wordpressthemes.com Build Sales And Traffic – I totally crushed this goal, like totally knocked it out of the park. I more than doubled last month’s sales total of 237 with a new sales record of 555 for April. I also set a new traffic record with...

Building An Affiliate Website (websitehosting.com) – Part Three

This is part three of my series on how to build an affiliate website, where I’ll be using websitehosting.com as a case study. In part one, I discussed how to get the basic site structure set up – by selecting a web host, selecting a website platform, and doing some initial setup. Part two covered some basic content guidelines and my plans to submit the site to Google news. In Part three I’m going to cover my initial design and the overall progress of the site so far. Website Hosting Progress: It’s been almost exactly 6 weeks since I purchased Website Hosting, but there is already some fairly significant progress. First, I’ve been able to post over 50 news articles to the site. Remember, my goal is to get over 100 news articles on the site and then submit it to Google News. At this point I’m already half way to my goal. I’m going to continue adding about 2 news articles per day, so I should be over 100 sometime in April. In addition to the news stories, there are also 10 web hosting reviews on the site along with several articles related to web hosting. I was also able to get my new design launched. My goal was to do this by March 1st, but I ran about a week behind. This was mostly because of a vacation I took. The week delay was well worth it as I’m much more relaxed now. I’m working with a new programming team, so there are still some kinks to work out. It’s mostly small usability stuff that most users...

WordPress Themes Wrap-Up – Month Two

Since it’s March 1st, it’s time for another WordPress Themes wrap-up article. I love this time of the month because it allows me to reflect my goals and make sure I’m on pace. Review January Goals: The first thing I want to do is refer back to this post and review the goals I set for February. In reviewing my goals, I didn’t accomplish everything 100%, but I did pretty good. – Add 60 themes to wpthemes.net and themesforwp.com – Unfortunately I didn’t accomplish this goal 100%, but I got about half way there. I was able to add over 30 themes to each site. Both sites will cross the 100 themes mark later this week. – Add at least one theme per day to wordpressthemes.com – I accomplished this goal and now have over 300 themes on wordpressthemes.com. – Create a new design and install it – I failed at this goal miserably, but with good reason. I spent a good part of the month evaluating my traffic before creating a new design. I now have a completed design and the programmers will start coding it this week. – Get two high quality links – I accomplished this goal by getting 3 high quality links. I get about one email per week from someone wanting to add their themes to my site. I always agree to do it if they add a link to me. It worked like a charm 3 times this month. – Sell more themes than the previous month – Since we had a decent jump in search rankings, it was kind of cheating a...

Building An Affiliate Website (websitehosting.com) – Part Two

Building An Affiliate Website – A Case Study With websitehosting.com – Part Two This is part two of my series on how to build an affiliate website, where I’ll be using websitehosting.com as a case study. In part one, I discussed how to get the basic site structure set up – by selecting a web host, selecting a website platform, and doing some initial setup. Now that that’s out of the way, I can start adding content to the site. So, part two in this series will be all about content. Overview I cannot stress how important posting regular content can be in regards to your SEO efforts. When Google sees a site that is static, lethargic, stale, insert any other adjective here, it’s simply doesn’t give it the same credit as a site that is continuously updating and adding content. Now, it doesn’t make sense to just post content for the sake of posting content. You want to post content that is relevant to your site, benefits your visitors, and most importantly will attract links. This content can come in the form of how-to articles, news articles, blog posts, instructional videos, white papers, industry statistics, or product reviews. In the case of Website Hosting, I plan on posting a variety of all these types content. For sites in highly competitive sectors, I like to post at least two fresh content pieces per day. However, if you are targeting less competitive key terms, you can get away with as little as three posts per week. In the case of website hosting, you will see at least two fresh content...